Male: If you ever wished you could have a
little help looking better, and maybe younger, here's your chance to do just that. Female: It's a contest called Face Over Make
Over by Izzazu Salon, Spa & Serata and The Skin Center. One man and one woman will each
win a total beauty makeover, for a new hair cut, and color, plus some cosmetic help with
wrinkles or other cosmetic procedures. And here to tell us more about the contest and
what you can win are Gino Chiodo and co-owner of Izzazu and Dr.
Dominic Brandy of The Skin
Center. Male: Hi, gentlemen. Female: Hi. Male: Welcome, good to have you Gino: Thanks for having us.
Female: This is not just a regular makeover.
Wow, you are gonna look great after this. This sounds awesome. Gino: Well, this is a kick off to historical
event for us because this is the first time that two PhD's have coming together to create
one awesome great look. Well now PhD meaning, me, Professional Hair Dresser, of course.
Male: And the real doctor here. Gino: Of course. The real doctor, that's right. Female: The MD.
All right. So you're gonna
do explain what the contest offers please. Male: Yeah. Where did the idea come from to? Gino: The idea came from we're used to doing
makeovers, of course, and that we take the bone structure and the facial features and
that's the picture, that's what the Doc's gonna take care of now, and then we take and
we put the frame to picture.
So were used to doing makeovers but this is the most extreme
makeover that we've ever done. Male: What are you gonna do, Dr. Brandy, that
the Gino can't do or wouldn't have done in the past? Dr. Brandy: Well, what we'll do is when we
picked the contestant, they'll come into my facility and then I'll get to know them, chit
chat, then I'm gonna analyze their face, bone structure and so forth.
And then I'll make
a recommendation. Might be Botox, some volume, and maybe even surgical procedures I do that
are very short, that are scarless, like the IQ, maybe taking a little fat from the lower
lid. There's a laser we can run under the skin, fat transfer. There's a lot of different things we can do
with this that don't have a scar and that can be done pretty quickly.
Male: So you're not talking a major face lift? Dr: Brandy: No, no, no, no. The things we're
doing in Izzazu would be procedures that take 30 minutes or less. That would be Botox, fillers,
volume like Restylane, Juvederm, you've seen that advertised on television. And then but
possibly we might even do some little surgical procedures.
Male: Well, here's a before and after. What
are we looking at here? Tell us what's been done in this picture. Dr. Brandy: Well, this would be volume enhancement.
You can see that the cheeks are a little bit fuller than they were before.
The nasolabial
folds are a little softer. So that would be... You know, you've seen the Juvederm commercials.
That's hyaluronic acid, so you kind of inject that into the area. You can see this woman, same thing.
The nasolabial
fold area, right in here, you can see it softer. Essentially we inject a little bit of filler
in there that will typically last anywhere from 6 months to a year. And then they would
come back in to Izzazu and have that repeated. Female: And so for the contest, you're gonna
do that and then you'll finish it out with the whole new hair and make up look? Gino: Of course.
The frame is what we do then,
and we look at the great work that the doctor has done. And just like any consultation,
we're gonna evaluate the bone structure, and we look at the facial features and then we
look at the hair. Our goal is to really try to come up with a really great look that's
gonna balance everything that the doctors doing. But most importantly, to be sure that
the contestant is gonna be able to reproduce that look at home...
We want them to be successful
as well. So it's really, really exciting because this is the first time, like I was saying
before, that two artists have come together to create one amazing look. Male: How long have you guys known each other? Dr. Brandy: Oh, we've known each other for
long.
Gino: We've known for a long time. Male: Did this thought never come up before? Gino: Well, you know what, we've talked about
it back and forth. The way I got to meet the doctor, he did my hair and when I went through
that, he did a phenomenal job, I get compliments on that all the time. And so we've had a great
relationship.
His work is meticulous. I love what he does. I'm huge fan of his work. And
then we just thought what would be great to do an Express Center in various locations.
And, of course, we have one that's located right in our downtown location.
Female: Meaning when people come to get their
hair done, they can also get some of these shorter procedures that you're talking about? Gino: Exactly right. Female: Right there at Izzazu. Gino: It's been perceived very, very well
to this point. We're doing really, really great because, you know, women are really,
really busy so we want to make sure that time is very valuable.
So we want to see have one
place where they want to go. Dr. Brandy: Put it to good use. Gino: Yes, exactly.
Female: Okay. So who can enter the contest? Gino: Well, anyone. We're looking for two;
a man and a women, as you were stating earlier. Male: By the way, typically guys, who's harder
worker on; the male or the female species? Dr.
Brandy: The females are way easier. Male: Oh! Is that right? Dr. Brandy: Men never listen to the instructions,
and it's that way around the world. I go to meetings.
I talk to doctors from China, India,
South America. They all say the same thing. Female: All right. So one man, one women.
Are you doing it based on the photos they send in or based on the story of why they
want it? How are you gonna decide? Gino: We're gonna ask for five sentences.
We'll keep it simple.
And then a photo of the front and the back and the side to side. Dr. Brandy: We could have a front and a side
view. Gino: Front and the side view.
And then the
process of doctor and I are gonna get together and we're gonna check out the photos and were
gonna read the stories and then were gonna go from that. Female: Oh, we can't wait to see the results.
Thank you, guys. Gino: This is so exciting. It's so historical
for us.
We're very excited about. Male: Well, bring the finished product on
back on. Female: Enter now for your chance to win the
Face Over Make Over offered by Izzazu Salon, Spa & Serata and The Skin Center. You can
nominate yourself or you can nominate a family member or a friend by emailing izzazu@faceovermakeover@gmail.Com.
All nominations must include five sentences as to why the candidate should be selected
as the winner, and do include two close-up headshots, one facing front and one sideways.
And keep watching here on PTL because when winners are chosen and the Face Over Make
Over is complete, we will bring you the before and after results.
Again, you can contact
Izzazu and The Skin Center with any questions and you'll find the links at KDKA.Com/PTL..
